[geo-optimizer] GEO Audit Report — 2026-07-29

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GEO Audit Report — github/gh-aw

Audit Date: 2026-07-29
Run: §30472384833

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📊 Scores

Target	Score	Band
Docs site (github.github.com/gh-aw/)	44/100	Foundation
README (github.com/github/gh-aw)	55/100	Foundation
Docs sitemap average (20 pages)	38.15/100	Foundation (16 pages), Critical (4 pages)

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✅ Top Strengths

• README: content (12/12), robots_txt (15/18), llms_txt (14/18), meta_tags (11/14) all scoring well.
• Docs site: meta_tags (14/14) and signals (6/6) are perfect scores; schema_jsonld (13/16) and brand_entity (7/10) are solid.
• Both surfaces pass content, meta_tags, and signals checks.

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🚨 Critical Gaps

1. No robots.txt for the docs site — 0/18. AI crawlers (GPTBot, ClaudeBot, PerplexityBot) have no explicit allow rules on github.github.com/gh-aw.
2. No /llms.txt on the docs site — 0/18. found: false, no H1/description/sections/links detected.
3. ai_discovery scores 0/6 on both docs site and README — missing /.well-known/ai.txt, /ai/summary.json, /ai/faq.json, /ai/service.json.
4. README has no Schema JSON-LD at all — 0/16 (no WebSite, Organization, or FAQPage schema).
5. 4 sitemap pages are in the "Critical" band (/blog/7, /blog/8, /blog/10, /about — scores 33–35), all missing robots, llms, and ai_discovery signals, with low schema_jsonld (3/16) and brand_entity (2–4/10).
6. Negative signal on README: 9 broken links detected, plus popup/cloaking signals (hidden text via display:none/visibility:hidden), incurring a -3 penalty.

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🔧 Recommended Fixes (prioritized by impact)

1. Create /llms.txt and robots.txt for the docs site (github.github.com/gh-aw/) with explicit Allow rules for GPTBot, ClaudeBot, PerplexityBot — recovers up to 36 points (18+18) on the docs site score, the single largest gap.
2. Add Organization + WebSite JSON-LD schema to the README/homepage — recovers up to 16 points; include sameAs links (Wikipedia/Wikidata/LinkedIn) for Knowledge Graph disambiguation.
3. Create /ai/summary.json, /ai/faq.json, /ai/service.json, and /.well-known/ai.txt across the docs site and README — each contributes to the 6-point ai_discovery check on every page audited (all currently 0/6 sitewide).
4. Fix the 9 broken links on the README and remove hidden display:none/visibility:hidden cloaked text — removes the -3 negative penalty and cloaking risk flag.
5. Prioritize the 4 critical-band pages (/blog/7, /blog/8, /blog/10, /about) for schema and content fixes — they drag down the sitemap average the most.
6. Add <link rel="canonical"> and an RSS/Atom feed to the README/homepage for AI indexing discovery.

📋 Full Breakdown by Category

Docs site (github.github.com/gh-aw) — score 44/100

Check	Score	Max	Passed
robots_txt	0	18	❌
llms_txt	0	18	❌
schema_jsonld	13	16	✅
meta_tags	14	14	✅
content	7	12	✅
signals	6	6	✅
ai_discovery	0	6	❌
brand_entity	7	10	✅

README — score 55/100

Check	Score	Max	Passed
robots_txt	15	18	✅
llms_txt	14	18	✅
schema_jsonld	0	16	❌
meta_tags	11	14	✅
content	12	12	✅
signals	3	6	✅
ai_discovery	0	6	❌
brand_entity	3	10	✅
negative_penalty	-3	—	—

README negative signals: 2 signals found (medium severity), 9 broken links, popup/cloaking signals present, boilerplate ratio 0.18.

📄 Sitemap Page Scores

Summary: 20 of 213 discovered URLs audited, all 20 succeeded. Average score 38.15/100 (Foundation). 16 pages in Foundation band, 4 in Critical band.

Top pages:

URL	Score	Band
/gh-aw (homepage)	44	foundation
/blog/2026-01-13-meet-the-workflows-continuous-improvement	44	foundation
/blog/2026-01-13-meet-the-workflows-continuous-refactoring	43	foundation
/blog/2026-01-12-welcome-to-pelis-agent-factory	41	foundation
/blog/2026-01-13-meet-the-workflows-advanced-analytics	41	foundation

Worst pages:

URL	Score	Band
/blog/7	33	critical
/blog/10	35	critical
/blog/8	35	critical
/about	35	critical
/blog/9	36	foundation

Every audited page shares the same systemic gap: robots = 0 and llms = 0 across all 20 pages, confirming the sitewide missing robots.txt/llms.txt issue.

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