diff --git a/sendgrid/helpers/mail/ganalytics.py b/sendgrid/helpers/mail/ganalytics.py
index f1e88f4b9..5f6327154 100644
--- a/sendgrid/helpers/mail/ganalytics.py
+++ b/sendgrid/helpers/mail/ganalytics.py
@@ -168,7 +168,7 @@ def get(self):
         for key in keys:
             value = getattr(self, key, None)
             if value is not None:
-                if isinstance(value, bool):
+                if isinstance(value, bool) or isinstance(value, str):
                     ganalytics[key] = value
                 else:
                     ganalytics[key] = value.get()