Product Leader with 15+ years shipping products across Meta, Amazon, Zynga, EA, and more. I build PM tools and write about product management, gaming monetization, and AI.
- PM and job search tools that solve real problems I've experienced firsthand
- Growth and monetization systems (my AERM framework: Acquisition, Engagement, Retention, Monetization)
- AI product development and safety (Horizon AI NPCs, GenAI Virtual Gifts)
- LiveOps strategy for games and consumer platforms
- Product Manager at Meta working on Horizon AI NPCs, Mobile Platform, Mixed Reality, and Creator Monetization
- Author of Achievement Unlocked (bestselling PM guide) and Freemium Mobile Games: Design & Monetization
- Speaker at Stanford, Product School, Carnegie Mellon, Pocket Gamer, IEEE
- Carnegie Mellon alum (MSISPM)
- Mentored 100+ PMs on career transitions and product craft