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copy(site): align touched marketing pages with messaging skills#7930

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copy(site): align touched marketing pages with messaging skills#7930
ankur-arch wants to merge 2 commits into
feat/DR-8328-compute-pagefrom
copy/DR-8328-touched-pages-messaging

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@ankur-arch ankur-arch commented Jun 2, 2026

Applies the Prisma communication skills (prisma-copy-review + prisma-product-messaging) to the user-facing copy on the marketing pages that #7859 touches, plus product-naming consistency on the homepage and footer. Copy-only: no structural, logic, pricing, or factual claim changes. Targets feat/DR-8328-compute-page so it lands alongside #7859.

Attributed customer/partner quotes were preserved except for swapping em/en dashes for standard punctuation.

Copy cleanup (per skills)

Style: removed em/en dashes from prose; fixed mid-sentence capitalization; tightened run-ons.
Fluff and unsupported absolutes to concrete copy: cut seamless/seamlessly, powerful, ultimate tool, ship with confidence, stay ahead in the game, peak performance, scale without limits, core competencies, amazing, super quick, etc.; replaced with specific workflow/outcome language where an obviously-correct replacement existed.
Product naming: Prisma Data Platform/Platform Console to Prisma Console; VSCode to VS Code; generic Accelerate to Prisma Accelerate; the Prisma ORM to Prisma ORM; database management API to Management API.

Pages: orm, postgres, enterprise, mcp, startups, query-insights, partners, community, ecosystem, studio.

Homepage + footer consistency (positioning alignment)

  • Hero: names Prisma ORM, Prisma Postgres, and Prisma Compute in the subhead (was generic "managed Postgres"/"production-ready compute"); adds the missing Prisma Postgres CTA; renames "Explore Compute" to "Explore Prisma Compute". The hero now offers all three product CTAs.
  • "Start with Prisma" section: adds the missing Prisma Compute CTA so all three products are reachable.
  • Footer Product column: adds Prisma Postgres and Prisma Compute (both were missing) and uses full "Prisma ORM" naming.
  • Platform-path card + site metadata: consistent "Prisma Compute" naming and all three products named.

Notes for reviewers

  • Some pages have copy in sub-components (e.g. mcp _components/*) outside the page file; scoped to the files feat: DR-8328 Add compute page first stage #7859 touches. Happy to extend.
  • The orm hero now names supported databases (PostgreSQL, MySQL, SQLite, MongoDB) for concreteness and SEO; one place copy gained detail rather than only losing fluff. Easy to trim.
  • The footer lives in packages/ui, so the Product-column change is shared across apps (intended).

🤖 Generated with Claude Code

Apply the Prisma communication skills (prisma-copy-review +
prisma-product-messaging) to the user-facing copy on the marketing
pages that PR #7859 touches. Copy-only edits; no structural, logic, or
factual/pricing changes.

- Remove em/en dashes from prose (startups testimonial + body, etc.).
- Cut fluff, empty slogans, and vague intensifiers (seamless, powerful,
  "ship with confidence", "stay ahead in the game", "peak performance",
  "ultimate tool", "scale without limits", "core competencies", ...)
  and replace with concrete workflow/outcome language.
- Fix mid-sentence capitalization (Build, Fortify, Grows, Pricing,
  Database) and tighten run-ons.
- Correct product naming: Prisma Accelerate, Prisma Console (was
  "Prisma Data Platform"/"Platform Console"), VS Code (was VSCode),
  Management API; "Prisma ORM" instead of "the Prisma ORM".

Pages: orm, postgres, enterprise, mcp, startups, query-insights,
partners, community, ecosystem, studio.

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>
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coderabbitai Bot commented Jun 2, 2026

Review Change Stack

Walkthrough

This PR updates marketing copy across nine product landing pages within the Prisma website. All changes are copy revisions—feature descriptions, button labels, card titles, hero paragraphs, metadata, and footer links—with no modifications to component logic, rendering structure, or functional code paths.

Changes

Website Marketing Copy Refresh

Layer / File(s) Summary
Core product pages: ORM and Studio
apps/site/src/app/orm/page.tsx, apps/site/src/app/studio/page.tsx
Updated ORM feature headline copy, database compatibility messaging, VS Code card title/description, data model subtitle, hero paragraphs, and CTA wording. Revised Studio feature cards and feature rows descriptions covering quick access, setup, navigation, filtering, tabs, and embedded editing, plus hero paragraph and "See how Studio works" section.
Postgres product and Partners pages
apps/site/src/app/postgres/page.tsx, apps/site/src/app/partners/page.tsx
Adjusted Postgres page feature descriptions (removed "for maximum performance"), updated CTA button capitalization ("Explore Pricing" → "Explore pricing", "Database" → "database"), and refined action paragraph text. Rewrote Partners page sections for Postgres provisioning, data explorer filtering/editing, instant app deployment, hero paragraph, ecosystem supporting text, and accordion bodies for AI code generators, no-code tools, and developer tooling.
Ecosystem, Enterprise, and Startups
apps/site/src/app/ecosystem/page.tsx, apps/site/src/app/enterprise/page.tsx, apps/site/src/app/startups/page.tsx
Updated Ecosystem grid descriptions (ORM/framework compatibility, PostgreSQL readiness with automatic backups, observability, compliance) and hero reference to "Prisma community." Revised Enterprise hero sections, solution provider card titles/descriptions (team training, direct access to product experts, advanced updates, performance, risk management), and Connect-with-us CTA. Updated Startups testimonial punctuation, value proposition wording about scaling infrastructure, benefits rendering without leading dash, and info-box messaging.
Query Insights, MCP, and Community pages
apps/site/src/app/query-insights/page.tsx, apps/site/src/app/mcp/page.tsx, apps/site/src/app/community/page.tsx
Refined Query Insights visibility description (removed "single") and reworded ORM attribution to "ORM queries are attributed to the code that ran them." Changed MCP hero feature line from "Super quick" to "Quick." Updated Community metadata description punctuation in the SEO description string.
Homepage, metadata, and footer
apps/site/src/app/(index)/page.tsx, apps/site/src/lib/site-metadata.ts, packages/ui/src/data/footer.ts
Updated homepage CTAs and hero subtitle to reference Prisma ORM/Postgres/Compute, added "Explore Prisma Postgres" and "Explore Prisma Compute" CTAs (wired to /postgres and /compute), replaced SITE_HOME_DESCRIPTION with expanded marketing copy, and expanded footer "Product" links to include "Prisma ORM", "Prisma Postgres", and "Prisma Compute".

🎯 2 (Simple) | ⏱️ ~8 minutes

🚥 Pre-merge checks | ✅ 4 | ❌ 1

❌ Failed checks (1 warning)

Check name Status Explanation Resolution
Docstring Coverage ⚠️ Warning Docstring coverage is 0.00% which is insufficient. The required threshold is 80.00%. Write docstrings for the functions missing them to satisfy the coverage threshold.
✅ Passed checks (4 passed)
Check name Status Explanation
Title check ✅ Passed The title accurately reflects the PR's primary objective: applying copy improvements and messaging standards to multiple marketing pages throughout the site.
Linked Issues check ✅ Passed Check skipped because no linked issues were found for this pull request.
Out of Scope Changes check ✅ Passed Check skipped because no linked issues were found for this pull request.
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Build Status Details Updated (UTC)
default (Inspect) ⚠️ Changes detected (Review) 1 changed Jun 2, 2026, 1:34 PM

Align the homepage and footer with the positioning doc so all three
core products (Prisma ORM, Prisma Postgres, Prisma Compute) are named
and reachable consistently.

- Hero: name Prisma ORM, Prisma Postgres, and Prisma Compute in the
  subhead (was generic "managed Postgres"/"production-ready compute"),
  add the missing Prisma Postgres CTA, and rename "Explore Compute" to
  "Explore Prisma Compute". Hero now offers all three product CTAs.
- "Start with Prisma" footer-CTA section: add the missing Prisma
  Compute CTA so all three products are reachable.
- Platform-path card: "Explore Compute" -> "Explore Prisma Compute".
- Footer Product column: add Prisma Postgres and Prisma Compute (were
  missing) and use full "Prisma ORM" naming.
- Site metadata description: name the three products.

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>
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